Sephora 2022

It’s a big beauty world out there—which is why we need you on our Squad! We’re looking for dedicated, passionate, and diverse beauty lovers of all follower sizes who share our values.

Applications Closed

#SephoraSquad Wants You to Glow while You Grow

Launched in 2019, #SephoraSquad is an ensemble of inspiring artists, storytellers, and beauty enthusiasts with a diverse range of interests, points of view, and followers.

This is a community where building bonds, pushing creativity, and having fun are always top priorities, and we are so excited to keep this up as we bring together our 2022 Squad.

If you love...

Sharing honest stories of triumphs and struggles
Getting creative and trying any trend at least once
Making genuine connections and building a community

We want to hear from you!
Submit your application today.

Applications Closed

Beauty swag

So, like, you love beauty? Perfect. Try product hauls from buzzed-about brands and get early access to some of the industry’s most highly anticipated launches.

Peer and professional coaching

You’ve got goals, we’ve got resources. Share ideas with industry experts and receive training that’s tailored to help you achieve.

Grow your following

We want everyone to see your work. We regularly look to our Squad for original content to share with our vast following, and Squad members often see a substantial follower increase.

Chance to be featured

Get ready for your close-up. You’ll have lots of opportunities to be featured in Sephora videos and campaigns, as well as chances to film at Sephora’s LA studio.

Access to industry events and leaders

Look at all those doors opening. Connect with other influencers, the Sephora team, and brand founders to build your network and make meaningful industry contacts.

Community building and mentorship

Let’s build for the future. Get involved with Sephora’s equity partners, Charity Rewards, and diversity and inclusion efforts, plus benefit from guidance to support personal development.

How It Works

step 1

Create Your Account

Enter your email address and mobile phone number. You will be sent a four-digit verification code to the phone number provided and prompted to enter this code on the web page. To receive the verification code, you must have a US or Canadian phone number.

step 2

Fill Out the Application

It only takes about 20 minutes. Be sure to read the Application Terms before submitting your application.

step 3

Get Testimonials

Ask your followers to vouch for you by leaving testimonials on a unique web page we’ll make for you once your application is submitted. This will help us understand the impact you have on your community.

You’ll receive a unique testimonial link and custom #SephoraSquad Instagram assets to help spread the word.

Key Dates

March 9, 2022

Applications open

April 6, 2022

Applications close

May 3, 2022

Finalists announced

June 14, 2022

2022 #SephoraSquad announced!

Frequently Asked Questions

How long will the partnership last?

The #SephoraSquad partnership will last 12 months. New #SephoraSquad influencers will be selected each year.

Does it matter how many followers I have?

No. We value unique, unfiltered, sorry-not-sorry storytellers, no matter the number of followers they have.

What type of influencers can apply?

Anyone with an active instagram account who is eager to become the new generation of beauty content creators! We encourage influencers of all races, gender and age in UAE, KSA, Kuwait, Qatar or Bahrain to apply. If you are ready to show your passion for beauty, learning and content creation on your social page and converse with your beauty audience you are the one we are looking for.

I’m a Sephora employee, can I apply?

If you are a Sephora team member, you may apply if you’ve worked for Sephora for at least three months, are in good standing with your manager or supervisor, and have an active Instagram account. Please note: FSC employees who work directly with Sephora brands or influencers in any capacity are ineligible. Kohl’s and JCPenney employees who work at Sephora counters are not considered Sephora employees and should not identify themselves as such in their application.