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our
one-of-a-kind community of content creators
Sephora Squad is a diverse and inclusive community of beauty lovers and passionate creatives. If that sounds like you, you know what to do.
Sephora Squad is a diverse and inclusive community of beauty lovers and passionate creatives. If that sounds like you, you know what to do.
HOW IT works
Create Your Account
Enter your email and mobile phone number. You’ll be sent a four-digit verification code to submit to confirm your email address. A US phone number is required.
Fill out the Application
It only takes 15 minutes! Have your headshot ready and remember to review and save your answers along the way—they can’t be edited after submitting.
Get Testimonials
Ask your followers to support you with testimonials! It helps us get to know you and see your impact. You’ll get a testimonial link to help spread the word.
key dates
9/15/26
Takes 15 minutes to complete.
10/6/26
Make sure to submit your app before then.
January 2027
Congratulate the new crew!
SEPHORA SQUAD perks
A yearlong paid partnership with Sephora, plus all of the fun benefits.
All.The.Beauty.
You’ll get gratis boxes packed with trending products, exclusive Sephora Squad gear, and early access to some of our most highly anticipated launches.
Get Featured
You show up, and we’ll show you off! Whether it’s a video shot in your living room, a campaign shoot in our LA studio, or a cameo on a Times Square billboard, we’re excited to highlight you.
Next-Level Access
Hang with iconic founders and MUAs, attend master classes, get exclusive access to events, shoots, workshops, and panels designed to help you grow your network and platform.
Community
Meet your new beauty besties and build meaningful connections with like-minded creators through events and one-of-a-kind collaboration opportunities.
My Sephora Storefront
Launch your own My Sephora Storefront, curate your favorite beauty picks, and earn commission on eligible sales.*
Alumni Perks
The perks keep coming after your yearlong partnership ends! You’ll still have access to trainings, gratis, brand events, campaign opportunities, and more.
*My Sephora Storefront Terms & Conditions apply.
